“Bound by a noncompete clause, he focused largely on Wink Media (now Winkreative), a branding and advertising agency that he still runs from Midori House. This time, it was the corporate world that sought out the Tyler Brûlé touch. Among the early big-name clients: he was hired to rebrand Swissair as Swiss International Air Lines with a sleek new look that extended to the cabins’ lighting and crew uniforms.”

– Snake, tail. 

(Source: The New York Times)